A(n) ________________ is a broker who simultaneously represents the best interest of opposing parties in a transaction, e.g., both the buyer and the seller.
a. dual agent
b. subagent
c. secret agent
d. finder
Answer: a. dual agent
Business
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Business marketing deals with the purchase and sale of goods and services intended for _____
a. personal use b. industrial use c. gifting d. individual needs
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Despite having been originally developed for them, consumers with hand dexterity issues want a potato peeler that helps them forget about their limitations. A product's distinctive and desirable place vs. competitors in the minds of target customers is called its _____.
A. mission statement B. positioning C. targeting D. segmentation
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