With HDFS it is less expensive to move the execution of computation to data than to move the:

Which of the following statements is true of web analytics as a tool that inhabits the experience data ecosystem?

A) They aid in sentiment testing from social media content. B) They are generally reported at the aggregate level. C) They can track both the behaviors and attitudes of customers over time. D) They include techniques such as ethnography and focus group.

When Coca-Cola focused on developing its soft drink business but missed seeing the market for coffee bars and fresh-fruit-juice bars that eventually impinged on its soft-drink business, it was suffering from ________ because it defined competition in

traditional category and industry terms. A) factor elimination B) marketing myopia C) factor reduction D) category points-of-parity E) reliance on product description