Social facilitation and social loafing are common occurrences in groups. Describe these phenomena and their impacts on a group?s effectiveness
What will be an ideal response?
Social facilitation refers to the phenomena where some people tend to perform better in the presence of others than when alone, and sometimes perform better alone than in the presence of others. Their performance is dependent on how well the person knows the task. Social facilitation also suggests that employee monitoring improves employee performance only if the people know their tasks extremely well.
Social loafing refers to the ?free riding? concept. When a group performs an additive task, individual performance will decline. While the performance of a group will exceed that of a single individual, the increase in performance will not be proportional to the increase in the number of individuals in the group. As the size of the group increases, each individual?s contribution tends to decline.
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Which of the following is described by Kotler and Keller as a way that companies use their databases?
A) to identify prospects B) to deepen customer loyalty C) to avoid serious customer mistakes D) to decide which customers should receive a particular offer E) to decide which products to offer in a particular geographic area
How do interpersonal factors influence the business buying process?
What will be an ideal response?