Which of the following is described by Kotler and Keller as a way that companies use their databases?
A) to identify prospects
B) to deepen customer loyalty
C) to avoid serious customer mistakes
D) to decide which customers should receive a particular offer
E) to decide which products to offer in a particular geographic area
E
Business
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Which of the following is not present in a time series?
A) seasonality B) operational variations C) trend D) cycles E) random variations
Business
Economic theories that a financial manager must ensure for efficient business operations, include ________
A) supply-and-demand analysis B) asset pricing theory C) Porter's theory of five forces D) Monte-Carlo simulation
Business