Describe the competitive appeal of the "professional" level of service performance
What will be an ideal response?
Customers seek out the firm, based on its sustained reputation for meeting customer expectations.
Business
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New Zealand Air offers a family couch seating arrangement. A family couch is a row of three economy class seats that can be adjusted to form a flat flexible space. New Zealand Air's family couch is a ____________ innovation.
Fill in the blank(s) with the appropriate word(s).
Business
The most powerful motivator for salespeople is usually:
a. compensation. b. meetings. c. quotas. d. contests. e. awards.
Business