What were the first two industries targeted by the WTO as part of its effort to include regulations governing foreign direct investment?
What will be an ideal response?
Answer: Global telecommunications and financial services
Business
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What does "frequency" tell a marketer?
What will be an ideal response?
Business
Advertising for state lotteries overstated the odds of winning. This is an example of
a. relying too heavily on advertising b. advertising goals that are unrealistic c. the ethical implications of advertising d. influencing changes in behavior e. advertising objectives not being in the reach of the agency
Business