The best leaders are not just transformational; they rely on other task-oriented and relationship-oriented behaviors.

For a high school student, Tim is highly concerned about environmental issues. He is a strong supporter of the garbage recycling and afforestation campaigns taken up by the environmental activists in his neighborhood

He wants to become a full time volunteer for their upcoming wildlife protection program and has even saved money to contribute to the cause. This group of environmental activists can be categorized under which of the following reference groups? A) primary group B) secondary group C) aspirational group D) dissociative group E) cognitive group

The basic elements used to carry out an organization's marketing communications are referred to as ________

A) the marketing mix B) the four Ps C) public relations D) sales strategy E) the promotional mix