YouTube star Logan Paul started being dropped by his sponsors after he ______.
A. produced an anti-Semitic video
B. produced a video mocking the products produced by three of his biggest sponsors
C. was caught copying video ideas from YouTube star PewDiePie
D. produced a video showing him having a conversation with and about a suicide victim’s corpse hanging from a tree in Japan
D. produced a video showing him having a conversation with and about a suicide victim’s corpse hanging from a tree in Japan
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Because we spend so much time listening, we tend to do it efficiently
Indicate whether the statement is true or false
_______________ encourages the use of virtually all communication channels available to the advertiser
a. Integrated marketing communication b. Hard-sell advertising c. Soft-sell advertising d. Viral marketing