Your portfolio is worth $200,000. The standard deviation of its annual returns is 0.20 and the expected return is 11.0%. What is the 2-week value at risk at a 95% confidence level?

DigiFree is a Canadian company that specializes in software development. Rainy Day is an Italian company that operates a world-class cloud computing platform that ensures “all your files will be safe from the rainy days.” DigiFree and Rainy Day recently developed a(n) ________ to work together to market their software and cloud services to businesses in Nigeria, sharing the risks and rewards of starting the new enterprise together.

a. strategic alliance b. greenfield venture c. outsource strategy d. embargo

__________ allows an advertiser to create an association between a product and a consumer, as opposed to its competition.

a. Positioning b. Bonding c. Target marketing d. Focus groups e. IMC