__________ allows an advertiser to create an association between a product and a consumer, as opposed to its competition.

Willie's performance is being evaluated by a(n) ___ criterion.

Fill in the blank(s) with the appropriate word(s).

Under the ________ test, if the agent committed an intentional tort to promote the principal's business, the principal is liable for any injury caused by the tort

A) work-related B) motivation C) promotional D) dual agency