Before Ebola patient Nina Pham had even arrived at NIH Clinical Center for treatment, what was flooding the NIH public affairs team?
a. public hysteria
b. media inquiries
c. government oversight
d. internet rumors
b. media inquiries
Communication & Mass Media
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To counter a rumor that its product contained harmful substances, a manufacturer of children's healthdrinks asked laboratories from around the world to test the product independently and post the results on the company's Facebook page
Which aspect of social media did the company leverage to counter the allegations? a. Greater transparency b. Interactive engagement c. Total integration d. Real-time testing
Communication & Mass Media
Which element from the Communication Model is missing in public
relations? A. Source B. channel C. message D. feedback E. none is missing
Communication & Mass Media