Which element from the Communication Model is missing in public

What step involves increasing brand awareness when creating stories and other content for an organization?

a. Identifying the primary reason for generating new content b. Usinghuman interest and emotional appeals to add interest c. Confirming that an idea has at least one value d. Finding topics and news hooks that align with the organization's goals

Which of the following services is most often obtained externally from a vendor or freelancer rather than is provided internally by PR staff?

a. graphic design b. speechwriting c. photography d. audio and video production