What step involves increasing brand awareness when creating stories and other content for an organization?

a. Identifying the primary reason for generating new content
b. Usinghuman interest and emotional appeals to add interest
c. Confirming that an idea has at least one value
d. Finding topics and news hooks that align with the organization's goals

A

Communication & Mass Media

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When using a thesaurus, it is important to make sure you ________

A) know how to spell B) understand the alternative word well C) have used the alternative word already in your presentation D) have the word in your active vocabulary.

Communication & Mass Media

What stage of listening comes between understanding and responding?

a. interpreting b. directing c. developing d. evaluating

Communication & Mass Media