What type of activities are attending conferences, visiting customers and suppliers, and participating in trade associations called?
a. informal and social
b. vertical
c. horizontal
d. boundary-spanning
d
Business
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Which of the following is used to automate the analysis of customer information and how might they be influenced by marketers?
A) Data mining B) Brand competition C) Customer relationship management D) Relationship marketing E) Data warehousing
Business
Inductive writing style begins with a buffer, includes the reasons for the refusal, states the refusal or bad news, offers a counterproposal or " silver lining" idea if warranted, and ends with a desire to continue the relationship
Indicate whether the statement is true or false
Business