A process in which older workers learn from younger workers is known as reverse ________

If Starbucks considers quick-serve restaurants and convenience shops in its competitive frame of reference, then intended ________ might be quality, image, experience and variety, while intended ________ might be convenience and value

A) PODs; POPs B) POPs; PODs C) substantiators; image variables D) design variables; personality variables E) image variables; personality variables

In the context of media timing, ________ means scheduling ads evenly within a given period

A) sequencing B) narrowcasting C) continuity D) routing E) pulsing