If Starbucks considers quick-serve restaurants and convenience shops in its competitive frame of reference, then intended ________ might be quality, image, experience and variety, while intended ________ might be convenience and value

Identify the source of conflict when the perception of who owns a particular sector differs from channel participants

A) goal divergence B) domain dissensus C) differing perceptions of reality D) misuse of power

If the exchange rate for a foreign currency (stated in dollars) has risen, a dollar will purchase:

A. An increased amount of that foreign currency. B. An unchanged amount of that foreign currency. C. A smaller amount of that foreign currency. D. An undetermined amount of that foreign currency.