Companies doing business in ________ follow common law

Which of the following elements of the marketing communications mix consists of a collection of incentive tools, mostly short-term, designed to stimulate quicker or greater purchase of particular products or services by consumers or the trade?

A) advertising B) public relations C) sales promotion D) events and experiences E) personal selling

Eric has worked full-time for a large manufacturing company for over three years. Eric and his wife have recently adopted a baby, and Eric wants to take time off from work to care for the child

Which of the following laws most likely applies to Eric's situation? A) Pregnancy Discrimination Act B) Family and Medical Leave Act C) Title VII of the Civil Rights Act D) Health Insurance Portability and Accountability Act