In manufacturing scheduling, physical inventories of goods can buffer variations in demand, but service scheduling normally lacks that buffer because services are generally consumed at the same time they are delivered

According to the text, which of the following statements about the characteristics of the elements in the promotional mix is true?

a. The sponsor is identified in public relations, advertising, and personal selling. b. The speed of feedback is delayed in sales promotion, advertising, and personal selling. c. The most feedback is available with personal selling. d. The message flow is two-way in public relations, sales promotions, and personal selling.

In an ABC analysis, class ________ SKUs, which typically make up ________ % of the SKUs, account for only about 5% of the dollar usage

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