During which of the following time periods was an increased focus on social responsibility in business most significant?

When a customer purchases merchandise inventory from a business organization, she may be given a discount which is designed to induce prompt payment. Such a discount is called a(n)

a. trade discount. b. nominal discount. c. enhancement discount. d. cash discount.

Which of the following are based on the feelings or sympathies of the audience?

A) Persuasive messages B) AIDA formatted messages C) Emotional appeals D) Direct appeals E) Logical appeals