Which of the following are based on the feelings or sympathies of the audience?
A) Persuasive messages
B) AIDA formatted messages
C) Emotional appeals
D) Direct appeals
E) Logical appeals
Answer: C
Explanation: C) Persuasive business messages combine emotional appeals (which call on feelings and sympathies) and logical appeals (which call on reason, using analogy, induction, or deduction).
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Mrs. Franklin is buying property from Mr. Akin. In order to get to the property, it is necessary to cross property owned by Mr. Travis. In the past, Mr Travis has granted permission to Mr. Akin. Mrs.Franklin wants to protect this privilege. What is the best way to protect this privilege?
a. an easement in gross b. a license c. an appurtenant easement d. either a or c
Under which of the following circumstances would an MNE most likely hire a parent-country national?
A) Headquarters wants to maintain strong control over its foreign operations. B) Top management seeks unique perspectives for managing host-country operations. C) The country is distant in terms of culture or language. D) Local operations emphasize downstream value-chain activities.