The two major elements of logos are evidence and emotional appeal.

Answer the following statement true (T) or false (F)

False

Communication & Mass Media

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Which is not one of Sernovitz's 5Ts for word-of-mouth marketing?

A) talkers B) topics C) tools D) training E) tracking

Communication & Mass Media

The important Bigelow v. Virginia case involved ______.

a. an abortion clinic ad b. a prescription drug price ad c. gambling casino ads d. ads for electrical appliances

Communication & Mass Media