For data files in which every bit of every byte is critical, which approach is preferred?
A) UTP approach
B) virtual-circuit approach
C) Cat 6 approach
D) Blade approach
B
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Cadillac's portfolio consists of sedans, a crossover, a sport utility vehicle, and a high-performance version of the sedan
The sedans are sold through the Cadillac dealer network, but the high-performance version is sold in limited volumes and is not available at all dealers. This difference in availability is an example of how the products within the Cadillac portfolio are differentiated by the ________ element of the marketing mix. A) pricing B) promotion C) place D) process E) product
A researcher videotapes shoppers in a shop and uses a structured checklist to record behavior
such as directions that shoppers take, browsing behavior, and attention to point-of-sale promotions. Identify the research method used by the researcher. A) ethnographic research B) survey C) focus group D) observational research