An important part of conflict management is to be able to manage your emotions

What was the unit of analysis in Hoffman and Heald's (2000) study of comparative advertisements in African American and general readership magazines?

a. physical unit b. syntactic unit c. theme unit d. propositional unit

What did the Cincinnati Zoo do that demonstrated it was using the excellence theory in the Harambe crisis?

a. listened to and responded to key audiences b. used social media channels c. relied on owned media channels d. enlisted supporters to provide favorable comments about the zoo