Organizations that employ ________ technology make one-of-a-kind customized products

A) sequential-process
B) small-batch and unit
C) continuous-process
D) large-batch and mass production

B

Business

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All of the following are benefits of following the ________ approach to target market selection: a strong knowledge of the segment's needs, a strong market presence, operating economies through specializing in production, distribution, and promotion

A) single-segment concentration B) selective specialization C) product specialization D) market specialization E) full market coverage

Business

Explain why consumers in one country's market may have more in common with certain segments in another country's market than with consumers in their own country

What will be an ideal response?

Business