All of the following are benefits of following the ________ approach to target market selection: a strong knowledge of the segment's needs, a strong market presence, operating economies through specializing in production, distribution, and promotion

A) single-segment concentration
B) selective specialization
C) product specialization
D) market specialization
E) full market coverage

A

Business

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Which term best refers to people’s reactions to being observed or studied resulting in superficial rather than meaningful changes in behavior?

A. esprit de corps B. division of labor C. Hawthorne effect D. subordination of individual interest to the general interest E. scientific management

Business

A budget aids to coordinate what needs to be done to implement the proposed plan

Indicate whether this statement is true or false.

Business