In order to estimate with 95% confidence the expected value of y in a simple linear regression problem, a random sample of 10 observations is taken. Which of the following t-table values listed below would be used?

a. 2.228
b. 2.306
c. 1.860
d. 1.812

B

Business

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What analytical tool has four quadrants based on two dimensions: competitive position and market growth?

A) Competitive Profile Matrix (CPM) B) Internal-External (IE) Matrix C) Strategic Position and Action Evaluation (SPACE) Matrix D) Grand Strategy Matrix E) Quantitative Strategic Planning Matrix (QSPM)

Business

Which of the following questions would most likely be asked in the output evaluation of a public relations campaign?

A) What was audience knowledge of the brand before the campaign? B) Can we associate a change in product trial during the campaign? C) What was the audience attitude toward the brand before the campaign? D) How much and what kind of buzz are tweets generating? E) Has there been a change in repeat purchasing during the campaign?

Business