High-key lighting uses an abundance of light and normally a light

Which of the following is a characteristic of the listening process presented in your textbook?

a. performing each stage of the listening process serially, that is, one at a time b. perfecting listening is possible c. using the same style of listening no matter what the situation d. speaker and listener working together to achieve a common understanding

The affective dimension of advertising research usually involves research into whether a consumer's attitudes toward a particular product have changed because of exposure to an ad or a campaign. What a technique is not used to study the affective dimension?

a) Projective tests b) Socio-psychological tests c) Theater testing d) Semantic differential scale