Marcela wants to show her audience that identity theft is a
serious problem, and teach them simple steps to prevent it
from happening. She should use the __________ strategy.
a. chronological
b. problem-solution
c. spatial
d. comparative
b
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Which is considered an essential ability for a public relations practitioner?
A) writing B) networking C) marketing experience D) design E) accounting
After developing strategic objectives you advance to the programming stage which encompasses these activities:
a. testing objectives, determining key strategy, choosing key messages, and developing tactics b. defining target audience, developing a budget, determining strategy, and choosing key messages c. defining target audience, determining strategy, choosing key messages, and developing tactics d. defining target audience, determining strategy, developing tactics, and securing a spokesperson