Which is considered an essential ability for a public relations practitioner?

A) writing
B) networking
C) marketing experience
D) design
E) accounting

Answer: A

Communication & Mass Media

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A media specialist is responsible for measuring the outcomes of the training program

Indicate whether the statement is true or false.

Communication & Mass Media

As explained in your textbook, the three main parts of a speech are called

A. the opening, the center, and the end. B. the beginning, the core, and the conclusion. C. the introduction, the body, and the conclusion. D. the attention-getter, the main section, and the ending. E. the preview, the main points, and the close.

Communication & Mass Media