Sales representative Brian engages in temperate phrasing when he says to a customer, "If you are so stupid you cannot explain what you want, I won't be able to help you."

The following are methods of segmenting consumer markets, except:

A) demographics B) industry size C) psychographics D) generations

Fashion refers to ________

A) a particular combination of attributes within style B) the process of social diffusion by which style is adopted by consumers C) being positively evaluated by some reference group D) the norm