Fashion refers to ________
A) a particular combination of attributes within style
B) the process of social diffusion by which style is adopted by consumers
C) being positively evaluated by some reference group
D) the norm
B
Business
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Which of the following is required to ensure a message is effective?
A) Clear statement of news B) "You" perspective C) Evaluation D) Neutral buffer E) Goodwill
Business
A(n) ________ presentation is used by salespeople to ensure that current customers maintain an ongoing awareness and familiarity with a product
A) technical B) probing C) informative D) persuasive E) reminder
Business