Personalization is a key attribute of mass customization
Indicate whether the statement is true or false
FALSE
Business
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The _______ of the value proposition is the perceived sum of your company's ability to deliver in each of the areas noted within the value proposition equation, versus the _____ of your competitors' value propositions measured across these same benefit areas.
A. Total; strength B. Strength; strength C. Strength; weakness D. Weakness; weakness E. Weakness; strength
Business
According to the exchange theory, what "value" can a salesperson add to the interaction?
What will be an ideal response?
Business