The type of writing that brands, like Dunkin Donuts, use to strike up conversations and embrace the notion that social media is “social” is ______.

____________ ____________ describes the work performed by those whose jobs involve a high degree of personal contact and who are expected to produce an emotional state, such as pleasure, gratitude, or self-esteem in the people with whom they deal

Fill in the blank with correct word

When measuring results, you must document the client's Return on Investment (ROI) and how the PR campaign has made a difference

Indicate whether the statement is true or false