When measuring results, you must document the client's Return on Investment (ROI) and how the PR campaign has made a difference

Unconscious and fleeting facial expressions that convey suppressed emotions and feelings are known as _____ expressions

Fill in the blank(s) with the appropriate word(s).

A persuasive speech that addresses the best course of action or the best solution to a problem is a: a. question of ethics

b. question of value. c. question of fact. d. question of policy.