Which method for developing a marketing communications budget links dollars to defined goals?

Negligent hiring is a legally recognized cause of action that requires a plaintiff to prove all of the following except:

a. The employee was incompetent of posed a foreseeable risk. b. The employer knew or should have known about the incompetence or risk of the employee. c. The employee caused the injury d. All of the above must be proven

When an auto designer's presentation of a new design shows all of the good features of the design but fails to mention the poor gas mileage that the model will get, she is engaging in this

A) emotion B) selective perception C) information overload D) filtering