A public relations departmentis planning an event on a tightbudget becauseits parentcompany wants to ensure it getsthe best value for its money
To complete the advertising and marketing objectives within the given budget, what should the PR departmentdo?
a. Document the event through various methods
b. Form an advisory board
c. Conduct a seminar on cost-effective measures
d. Create a Facebook page in the organization's name
A
Communication & Mass Media
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