Rewrite the following sentence using more respectful wording: "You shouldn't have put the blender into the dishwasher."
What will be an ideal response?
Answer: This type of blender should not be cleaned in the dishwasher.
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Personal influence in marketing communications carries great weight when ________
A) the product being marketed is a convenience item B) the purchase of the product is considered to be safe and risk-free C) the product suggests something about the user's status or taste D) the product being marketed is purchased on a frequent basis E) the product or service in questions is used without being recommended by others
The most basic level upon which a product can be viewed is the ________, which addresses the question, "What fundamental benefit is the customer buying?"
A) actual product B) augmented product C) core benefit D) product design E) utility product