In many business break-even analyses, the normal distribution can be used to estimate demand

Zippy Construction Ltd. has been experiencing extremely tough competition in recent months for its specialty housing components. Fred Farkle, President of Zippy Construction, was reading the latest industry statistics on overall sales of specialty components and noted that revenues had plateaued. It is likely that Mr. Farkle was facing which stage of the product life cycle?

a. maturity b. introduction c. growth d. decay

In the context of the specific environment of an organization, which of the following is a difference between reactive customer monitoring and proactive monitoring of customers?

Question options: Unlike reactive customer monitoring, proactive monitoring of customers involves listening closely to customer complaints and responding to customer concerns. Unlike reactive customer monitoring, proactive monitoring of customers involves identifying potential customers and seeking ways to attract them to indulge in a product or service. Unlike reactive customer monitoring, proactive monitoring of customers includes the use of an advocacy tactic that revolves around product boycotting. Unlike reactive customer monitoring, proactive monitoring of customers identifies and addresses customer needs before they occur.