Companies like Ferrari are known as ________ because they carve out a market niche and compete by providing a product that customers can attain in no other way

A) cost leaders
B) focusers
C) visionaries
D) market leaders

Answer: B

Business

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Diageo PLC, V&S Vin & Spirit AB, and Seagram and other marketers know that Russians consume a great deal of vodka. This type of market segmentation can be classified as:

A) demographic. B) behavioral. C) psychographic. D) occupational. E) benefit.

Business

When working with project management software, factors that drive the calculation of time include each of the following except

A) resource assignments and types. B) task dependencies. C) task iterations. D) project calendars.

Business