If an organization is viewed as a system by its managers, which of the following is (are) characteristic(s) of the organization?
a. It consists of discrete, isolated parts.
b. It relies on rules and procedures to standardize its activities into a systematic effort.
c. It acquires inputs, transforms them, and exports outputs to the environment.
d. answers a and c
e. all of the above
c
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Relationship marketing programs that are based on which of the following bonds have the strongest potential for sustaining long-term relationships with customers?
a. financial and patronage b. financial and structural c. financial, social, and structural d. financial and individual
Which of the following is a guideline for writing grant proposals?
A) Send proposals to any agency that has funds to distribute, regardless of its relevance to your organization's project. B) Arrange a personal meeting only after you have submitted your grant proposal. C) Omit a cover letter, as it is not expected from most funding agencies. D) Never submit a proposal online. E) Draft a proposal that addresses each topic area.