Kevin has taken over the international operations of his company. He contends that advertisers must consider differences among countries, including local culture, media availability, and legal restrictions
Which strategy is Kevin most likely to follow?
A) local initiative
B) localization
C) standardization
D) cooperation
E) synergy
B
Business
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What is a system that uses computerized advisory programs to imitate the reasoning processes of experts in solving difficult problems?
A. Expert system B. Virtual reality C. Neural network D. Genetic algorithm
Business
In computing the difference between the implied and book values, the implied value of the acquired entity will always equal the purchase price to the parent
a. true b. false
Business