Littlejohn and Jabusch believed that competence in most organizations can be accomplished through the filtering down of information from the executive level

Margaret is having difficulty getting her employees to arrive on time

As a result, she implements a policy that says that anyone who is more than five minutes late will get "written up," and three write- ups are grounds for dismissal. What type of power is Margaret using? A. Legitimate B. Referent C. Expert D. Coercive

Answer the following statement(s) true (T) or false (F)

1. Primary audiences are the audience you want to reach based on listening and monitoring on social media that could become important for the brand. 2. A creator, which is compared to a celebrity endorser, are more relatable and viewed as a trustworthy source of information. 3. False influencers are not that impactful in the social media industry. They do not do harm to brands and other influencers. 4. Micro-influencers are not as effective as influencers because they do not have a large audience. 5. Demographics focus on the attitudes, behaviors, and interests of the key audience.