Zeal is a popular automobile brand, and its positioning statement is: "For upscale American families who require large vehicles, Zeal is the automobile of choice." Which of the following mandatory elements is missing from the positioning stateme

A) point of difference
B) target audience
C) brand name
D) product category
E) need

A

Business

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Fill in the blank(s) with the appropriate word(s).

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Fill in the blank(s) with the appropriate word(s).

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