Quiz Show was a movie based upon the Twenty-One television scandal

___ is the degree to which a company relies on a provider because of the importance of the provider's product to the company and the difficulty of finding other sources of that product.

Question options: Buyer dependence Internal dependence Regulator dependence Supplier dependence

For consumer products, which of the following is best in tracking a competitor's segmentation and target market strategy.?

A) media advertising B) coupon usage C) trade promotion D) your own sales force