For consumer products, which of the following is best in tracking a competitor's segmentation and target market strategy.?

A) media advertising
B) coupon usage
C) trade promotion
D) your own sales force

A

Business

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The majority of people never live in rental housing

Indicate whether this statement is true or false.

Business

The term "management information systems" designates a specific category of information systems serving

A) integrated data processing throughout the firm. B) transaction process reporting. C) employees with online access to historical records. D) the information technology function. E) middle management functions.

Business