An effective specific purpose identifies __________.

A. the introduction, the body, and the conclusion
B. the general purpose of the speech, the audience, and the exact topic to be covered
C. the audience, the internal preview, and the main points
D. the general purpose of the speech, the audience, and the call to action.

Answer: B

Communication & Mass Media

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Placing emphasis on one dialectic need and ignoring or neglecting the opposite dialectic need for a certain period of time describes

a. neutralization. b. selection. c. separation. d. reframing. e. bonding.

Communication & Mass Media

Despite all the challenges on the listening time of a group of highly diverse people, one can learn a number of skills to help you address an audience effectively.

Answer the following statement true (T) or false (F)

Communication & Mass Media