A _____ is an entity that is either benefited or burdened by the actions of a corporation.

The straight rebuy is normally a routine process involving only a few members of the buying center and may even be done electronically with little human involvement

Indicate whether the statement is true or false

Which method of developing marketing communications budget is often used in highly, competitive markets where rivalries between competitors are intense?

A) percentage of sales B) meet the competition C) what we can afford D) objective and task