Which method of developing marketing communications budget is often used in highly, competitive markets where rivalries between competitors are intense?
A) percentage of sales
B) meet the competition
C) what we can afford
D) objective and task
B
Business
You might also like to view...
A retailer's cash flow for a period corresponds to its sales revenue for the same period
Indicate whether the statement is true or false
Business
Fee simple defeasible can be thought of as complete ownership with a limitation, which if
violated, results in the loss of the property. Indicate whether the statement is true or false
Business