How much is the production equipment involved in structuring the image
when using the “creating” approach?
a. not at all
b. very little
c. it depends on the context
d. it is an essential structuring element
e. it depends on the story line and the production approach
d.
Communication & Mass Media
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Which of the following is a good example of "cause-related" marketing?
A) distribution of writing pads to school children B) distribution of a country-western music tour C) allocating a percentage of sales to restore the Statue of Liberty D) a 10-city tour by the company president E) none of the above
Communication & Mass Media
The conversational speaker creates a two-way, interpersonal relationship with the audience
Indicate whether the statement is true or false
Communication & Mass Media