As an aid to memory, main ideas should have the quality of ________; they should be stated in single,
short sentences.
Fill in the blanks with correct word
simplicity
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The members of a company's marketing team are practicing their individual contributions as part of a team presentation of the annual marking plan they will share with senior executives. What type of presentation is the group preparing to present?
a) Presentation to group members b) Presentation to group and nongroup members c) Presentation to nongroup members in the organization d) Presentation by the group to an audience e) Presentation for a public audience
Which statement is correct regarding use of questionnaires for audience analysis?
A. The questionnaire cannot include questions related to beliefs, values or attitudes. B. The questionnaire should be completed by a group representing a sample of the entire population. C. The questionnaire must be completed by every audience member in order to be valid. D. The questionnaire should be lengthy and allow for extended responses.